Information Education and Entertainment
Information Education and Entertainment
Kishlay Vatsyayan is a seasoned programmatic advertising professional who has looked after programmatic operations of IRCTC and Indian railways for 9 Years . He often writes of Google Ad Manager and DV 360.
In this Video I will give a walkthrough of Google Ad Manager Features including:
1. Sales
2. Proposals.
3. How to Set Up Programmatic Guaranteed and Preferred Deals.
3. Orders and Line Items Creations for Direct Ads and PG PD Deals.
4. Creatives in Line Items
In this Video we will discuss the important issues of Programmatic Advertising which affects the Ad Delivery, ROI , Budgetary Spend and Future Scope of Promotional Campaigns
Ad Units/ Ad tags are important for Publishers and Advertisers which is used for display of Ads in Google Ad Manager on any Publishers Website or App. In Last Video on how to create Google Ad Manager tags for Website we discussed how GPT tags are made for Website . In this Video we will discuss how Ad tags are created for Mobile App Tags (Image tags ).We will tell the procedure step by step for proper clarity and also revise the steps of Mobile App Ad Unit tag Creation and Implementation .
In the past 15 days, there have been far too many nerve-wracking moments on the global markets. What if the US fails to raise its debt ceiling and stops making debt payments? This is the worry. The US Treasury has been able to keep the country’s finances afloat ever since January 2023, when the maximum amount of USD31.4 trillion in debt that it could issue had been reached. S&P 500 index volatility, a sharp increase in credit default swaps (essentially insurance against all types of debt default), and a further sharpening of political polarization between Democrats and Republicans followed.
Master of Computer Applications(MCA) Online Degree is offered by Many Universities Recognized by UGC and AICTE .
MCA is good course if you want to upskill yourself or make a career in the field of Artificial Intelligence, Data science, Machine Learning, Programming Languages like Python.
In the Era of Chat GPT and BARD we need to keep ourselves updated with changing technology. MCA will help you do the same . It is online and no regular classes are needed . You can learn by yourself and give exam online too.
MCA will help you in internal promotions , if you are a simple graduate MCA will help you in get a technical JOB and you will also be having a technical Degree for getting Jobs in many Sectors .
Programmatic Advertising will also not remain untouched by AI and ML . We will discuss how AI and ML may be utilized in Programmatic Advertising to Optimize the Programmatic game. We will discuss some important points related to Role of AI in Programmatic Advertising.
We are witnessing an unprecedented polycentric trend in Global Economics where the international system of transactions is becoming Multipolar .The De Dollarization is happening in the form of Currency Swap Agreements , Trade in National Currencies without Dollar, Oil and Natural Gas trading in national currencies . The Setting up of Special accounts for internationalizing national currencies and setting up of international financial system.
In this video we will discuss how to create New Ad Units and Tags under Google Ad Manager. I will show the step by step procedure of creation of New Ad Units and Generation of Ad Unit Specific GPT Tags or Google Publisher Tags which can be sued for display of Programmatic and Direct Ads on a Particular Location of a Publishers Website . We will discuss, what all things are option to be set up by the Publishers while Creation of Ad Unit and Ad Unit Tags .How to activate and how to use the tags in the Header and Body of Web Page for delivery Ads via Ad Unit Tags .
In This Video we will discuss:
1. Definition of Creatives under Google Ad Manager
2. Type of Creatives
3. Creatives Upload in GAM Library
4. Creative Upload Under Line Items
5. Step to Set Up Creatives Under Google Ad Manager
Maintain proper clarity in choosing your stream of Learning , during student life we have some any diversions it is easy to be carried away. But it is also important to take important career related decisions. If you want to Study Science, Study, If you have affinity in Arts then take Arts. If you are interested in Commerce then take Commerce .Your choices made today will make your career tomorrow in the Field of Engineering, Medicine, Law , CA, CS, MBA etc. Have Clarity of thoughts while deciding on career making choices or consult a career counselor.