Continuing with Programmatic Advertising Questions Series we will discuss the following Questions relevant for Programmatic Advertising Interviews and Enhancing your Knowledge Base about Programmatic Advertising:
1. How Data Segments Work?
2. How Visitors are tracked after creation of a New Segment in Audience Manager?
3. What are “Rules” under Audience Segments?
4. What is difference between Ad Network and Ad Exchange?
5. Important Distinctive Points Between Ad Exchange and Ad Network
6. If I am using two audiences segments in my campaign, what one will I be billed for?
7. What is DSP?
8. What is SSP?
9. How do DSPs and SSPs work together?
10. How do Ad Exchange Works?
11.How do Ad Exchange Works?
12. How Do Ad Networks Work?
13. Benefits of Ad Networks
14. Benefits of Ad Exchanges
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