Connecting GAM , GA4 and DV 360 for an a holistic growth of Publishers Property and database.
How to Connect Google Ad Manager (GAM) with Google Analytics 4 (GA4) and Display & Video 360 (DV360) for Greater Benefits In today’s digital marketing ecosystem, leveraging first-party data is…
DV 360 Campaign Setup and Important questions based on campaign set up in DV 360 and Optimization.
Key Points DV 360 is a digital advertising platform by Google for managing campaigns across display, video, TV, and audio, with advanced targeting and automated bidding features. Setting up a…
Important Interview Questions for DV 360 (Part-4)
In this part 4 of DV 360 we discuss 20 next important questions related to DV 360 in Programmatic Advertising . Lets discuss them one by one : 1. What…
Important Interview Questions for DV 360 (Part-3)
In the third part of DV 360 Important Questions lets discuss the next 20 important questions for interview. Questions related to Bid Adjustments in DV360: What is a bid adjustment…
Top 20 Question for Interviews in in Display and Video 360 (DV 360) for Interviews (Part-2)
In this Part 2 we will discuss next set of 20 questions of DV 360 Interviews in Programmatic Advertising which will be helpful in cracking interviews for Programmatic Advertising: Lets…
Top 20 Question with answers for Display and Video 360 (DV 360) for Programmatic Advertising Interviews
As a Programmatic Advertising Job Aspirant its equally important to understand the Demand Side Platform of Google which is DV 360. Lets discuss the Top 20 questions of DV 360…
Prominent Advertising Trends to Monitor
Advertising is one of the key components to showcase your products and services on multiple platform to increase the knowledge and reach of of the product concerned. Considering the Multiplicity…
How to generate State Wise Reports in Google Ad Manager
In this video I will guide you what filters to apply to get reports on Total impressions, Revenue, Ad requests and CTR from Google Ad Manager and fetch reports successfully.…
Google loses an important antitrust fight over its search monopoly
A federal US court found Google guilty of maintaining an unlawful monopoly over the online search and advertising markets in a historic ruling . We examine the ramifications of the…
Key Takeaways -Donald Trump and Elon Musk Conversation on X Spaces.
Today, Donald Trump was interviewed by billionaire businessman and owner of X (previously Twitter) Elon Musk on his social media platform. The event was supposed to start at 5:30 AM…