New Things to know about Header Bidding (Part-1)
In essence, header bidding is a programmatic auction in which bid requests are delivered in real time to a number of demand partners to increase the value of ad inventory.
Programmatic Advertising Question Series 3
Continuing with the series of Programmatic Advertising Questions lets discuss some of the most important questions of Ad Tech in Programmatic Ads .
Programmatic Advertising Question Series Part 4
Continuing with Programmatic Advertising Questions Series we will discuss the following Questions relevant for Programmatic Advertising Interviews and Enhancing your Knowledge Base about Programmatic Advertising:
Programmatic Advertising Questions Series Part2
In this Video of Programmatic Advertising we will discuss the answers to the following questions :
1.What is viewability?
2. What is the Difference between CPM and eCPM?
3. What’s a viewable ad?
4. What are measurable Impressions?
5. What is Viewable Rate and Measurable Rate?
6. What is a HAR LOG?
7. What is a Charles Session?
8. What is Ad Mediation?
9. What is the Process of Ad Mediation? How does it actually work?
10.What are the Uses of Ad mediation Platform?
11.What Are the Benefits of Ad Mediation?
Google Ad Manager Features
In this Video I will give a walkthrough of Google Ad Manager Features including:
1. Sales
2. Proposals.
3. How to Set Up Programmatic Guaranteed and Preferred Deals.
3. Orders and Line Items Creations for Direct Ads and PG PD Deals.
4. Creatives in Line Items
The Issues of Programmatic Advertising
In this Video we will discuss the important issues of Programmatic Advertising which affects the Ad Delivery, ROI , Budgetary Spend and Future Scope of Promotional Campaigns
Creation of Tags under Google Ad Manager
Ad Units/ Ad tags are important for Publishers and Advertisers which is used for display of Ads in Google Ad Manager on any Publishers Website or App. In Last Video on how to create Google Ad Manager tags for Website we discussed how GPT tags are made for Website . In this Video we will discuss how Ad tags are created for Mobile App Tags (Image tags ).We will tell the procedure step by step for proper clarity and also revise the steps of Mobile App Ad Unit tag Creation and Implementation .
Facing the Global Crisis: The Sad Reality of Child Labor
Child labour remains a significant problem in India. Despite numerous laws and policies intended to prevent it, child labour is still a serious issue in India. There are an estimated 10.1 million child labourers in India, according to the most recent census data, while some estimates indicate that the actual number may be significantly higher.
According to Census 2011 data, there are 10.1 million child labourers in India, 5.6 million of them are boys and 4.5 million of whom are girls. Globally, it is estimated that 152 million children, or nearly one in ten of all children, work as youngsters, including 64 million girls and 88 million boys.
The statistic report of 2017 explains that India is one of the leading countries in Asia as it has 33 million children employed in child labor, that’s why it is a significant problem in India.
Indian Economy and US DEBT DEFAULT CRISIS on US DEBT CEILING of 31.4 Trillion USD .
In the past 15 days, there have been far too many nerve-wracking moments on the global markets. What if the US fails to raise its debt ceiling and stops making debt payments? This is the worry. The US Treasury has been able to keep the country’s finances afloat ever since January 2023, when the maximum amount of USD31.4 trillion in debt that it could issue had been reached. S&P 500 index volatility, a sharp increase in credit default swaps (essentially insurance against all types of debt default), and a further sharpening of political polarization between Democrats and Republicans followed.
List of Universities in India Offering Online MCA Degree Course
Master of Computer Applications(MCA) Online Degree is offered by Many Universities Recognized by UGC and AICTE .
MCA is good course if you want to upskill yourself or make a career in the field of Artificial Intelligence, Data science, Machine Learning, Programming Languages like Python.
In the Era of Chat GPT and BARD we need to keep ourselves updated with changing technology. MCA will help you do the same . It is online and no regular classes are needed . You can learn by yourself and give exam online too.
MCA will help you in internal promotions , if you are a simple graduate MCA will help you in get a technical JOB and you will also be having a technical Degree for getting Jobs in many Sectors .