Information Education and Entertainment
Information Education and Entertainment
In the Gazan city of Rafah, an Israeli bombardment set sparked a fire that killed forty-five people in a tent camp, according to officials on Monday. This led to an international outcry, with world leaders calling for the enforcement of a World Court decision to stop Israel’s attack.
Macros are special strings in creative code. Ad Manager later replaces this string with another value or code based on a creative’s settings. Macros are useful because you don’t have to directly update creative code if you need to make changes—you can update the macro reference.
In this post we discuss important Google Ad Manager Terminologies like Backfill, Bumper Ads, Dynamic Allocation, DMA etc.
Google Privacy Sandbox once more postponed the arbitrary deadline for deprecating the third-party cookie on Tuesday, thereby averting the imminent Q4 deadline for the industry.
Yet, could it have been that tantalizing of an announcement?
Extensive industry scrutiny and numerous concerns have been expressed regarding the proposed solutions in the Privacy Sandbox. A comprehensive examination of the Sandbox’s deficiencies was undertaken by the IAB Tech Lab.
Google declared on Tuesday that it will extend its self-imposed deadline to remove cookies from Chrome for a third time, despite having previously assured that it would not do so. This follows two delays in the previous deadline.
The growth of digital advertising revenue decelerates once more in 2023, according to the IAB Ad Revenue Report.
Digital video advertising expenditures, including social video, CTV, and online video, are expected to reach $63 billion in 2024, according to the IAB, a 16% increase from the previous year.
With the playoffs in full swing, the NBA is set to reveal the winners of the highly anticipated seasonal awards. On Tuesday night, the deserving recipient of the Most Improved…
Kendrick Perkins hilariously responds to Charles Barkley’s mocking on national broadcast by telling him he’s not ready.
On Wednesday, President Joe Biden signed into law an aid package that will provide vital military assistance to Ukraine. This marks the culmination of months of negotiations and debate. With…